Pin Up Cowgirl and Country Style with Heart of Haute

The country girl is a staple of mid century pin up imagery. The sweet and sexy rural cowgirl is an icon of American style. Often dressed in gingham, denim, bandanas, and a cowboy hat, it is a look that combines innocence and toughness. A general fascination with the American West has been an enduring staple of international pop culture.

Western films have been popular since the era of silent movies, but they had a surge in popularity in the 1940s and 1950s. Marilyn Monroe, Elizabeth Taylor, Jane Russell and many others starred in Western films - pinup images from these movies were popular during World War II. Soldiers and Sailors got tattooed with the image of the sexy cowgirl, a motivation for and reminder of home in the American countryside. In addition, as cities and suburbs grew, I think that many people felt a fascination with and idealization of the "good old days."

Jane Russell in The Outlaw

 

 

Whether you are going to the "Hulabilly" themed Tiki Oasis, or just looking for some vintage American summertime style, we have the unique - and American made - pieces that can make your retro look! For a complete outfit, try our Sweetie sundress in all American gingham or the Peggy Sue Dress in picnic-perfect ketchup and mustard prints.

Our Heart of Haute halter tops will help you create the ideal country heat. Available in  many colors and patterns, including the bandana-influenced Annie print. Our Ellie Tie Top in red gingham or Mustard picnic print has a sweet, cropped casual look with a little more coverage than a halter. Don't forget our matching headbands and bows! Our Gretta gingham blouses will bring a Western element to any outfit - even at the office! Our Gigi tee - in white or black - matches perfectly with our print skirts or your cowgirl jeans - right out of Jane Russell's "The Outlaw" wardrobe!  

Your Retro Tiki Weekend Wardrobe

Mid century America was crazy for all things tropical and Hawaiian. Many served in the South Pacific during World War II, and returned home with tales of palm trees and rum. Hawaii's 1959 statehood and the advent of quick and more affordable jet travel made it a popular - yet still exotic - travel destination. "Trader Vic" Bergeron opened his first restaurant in California in 1934, serving an approximation of Cantonese food and concocting cocktails like the Mai Tai. All over the country, Polynesian pop culture spread - tiki bars, backyard luaus, and Exotica albums and movies were everywhere. Those who still still celebrate the sips, styles and sounds from this era meet up at various tiki weekend parties all over the country. Two of the biggest are the Hukilau (June 6-9th in Fort Lauderdale) and Tiki Oasis (August 15-18th in San Diego).

257828_10100136482430178_3901742_oMe (on the right) with friends at the Mai Kai

Heart of Haute will help you pack your bags to arrive as the perfect retro tiki pin-up! Having attended a few of these events, here are my tips:
  • Bring more than one bathing suit. A lot of the events are poolside, and you don't want to be pulling on a soggy suit after a midnight dip in the Ocean. A stylish swimsuit cover up, like our quick drying Knotty Dress, is also a must.
  • At the Hukilau, the Mai Kai can be quite warm inside. I like a cocktail dress that will still keep me cool. The Sweetie Dress in Hip Kitty has an authentic vintage shape, and a print that will help you stand out in the sea of floral aloha wear. Get to the Mai Kai with plenty of time before your dinner show reservation to enjoy the gardens and the great happy hour prices in the Molokai Bar. The Moonkist Coconut is my favorite drink.
  • The Paradise Dress has a great retro wiggle dress shape in a perfect tropical pattern, with a faux sarong front that ties at the waist.
  • There is a lot of standing, dancing, and walking around. I like wedges for just a little more comfort.
  • Tiki Oasis has a theme each year - for 2013, it's "Hulabilly." For this mix of Hawaiian and country rockabilly style, bring our Ellie Tie Front Top in Red Gingham, a sweet Heart of Haute top, or gingham headbands and hair bows. Our best selling Sweetie Dress comes in red, blue, olive, and black gingham - the perfect fit for this "Hawaiian Hootenanny."
  • Accessories! These parties are not the time to be subtle. I always bring tons of hair flowers, sunglasses, and jewelry. A few extra to loan to your best friend is always a good plan.
  • I don't actually stay at the official Hukilau hotel(s). I like the Best Western Oceanside. It's right next door and has a cute little pool and free breakfast.
  • Don't overdo it! Take a nap every afternoon and alternate drinks with water. Have some snacks in your room and wear sunscreen.
Love & Moonkist Coconuts, Mrs. V  
Tiki Weekend Style

Dress heartofhaute.com

Dress heartofhaute.com

Dress heartofhaute.com

Dress heartofhaute.com

Sarong swimsuit pinupgirlclothing.com

Mustard heartofhaute.com

Flower hair accessory heartofhaute.com

Flower hair accessory heartofhaute.com

Red Gingham heartofhaute.com

Nine West ChillPill vip.zappos.com

Black heartofhaute.com

Heart of Haute History! The Original Halter Top

Hello Heart of Haute Honeys, It seems not-so long ago that I was sitting in a hallway at Cal State Fullerton waiting for my next class to start. I spent many hours in my sketch book coming up with new designs; simple things to get Heart of Haute started. Back in those days, we were only selling on eBay and Live Journal communities.  The Heart of Haute Halter Dress, The Heart of Haute Halter Top, Aline Skirt, and Sweetie dress were the very first items in our line.  I can tell you that some of the styles I came up with are still in our line today. As months and years go by, some styles prove to be true classics in the eye of my fashion-friendly female customer. Styles like the Sweetie Dress and the Super Spy Dress, which have both been our line since 2005.  When we notice a decrease in sales and interest on a particular item, we may eventually retire a design. The Halter Top and its big sister, the Heart of Haute Halter Dress, are two of our original designs we decided to put away- but surely, not for good! I recently began receiving e-mails and requests on our facebook page for our original halter top. In efforts to keep things moving forward, I would regretfully tell the customer that item was no longer offered.  Though, after some thought about it and enough requests, we decided to bring this classic piece of Heart of Haute design history back into action! Here's a look back at some of our original photos on models- these date back to 2006. Miss Bernie Dexter Screen shot 2013-05-02 at 2.39.11 PM Cherry Dollface yhst-45547213099599_2261_709281682 Jasper James jasperblackhalter   The Heart of Haute Halter Top is now available on our website for order. I realize these are short tops, but I always advise those who don't want to bare their bellies to layer it over another halter or seek out a high waist-ed skirt or pants. Here's to an excellent summer, Heart of Haute lovers. Grab your halter tops for only $28.99! We will be adding more print options in the coming days. With Love & No Regrets, Mandie Bee